Hustle is a unique documentary series broadcasted by Viceland in 2019. The show's narrative emphasizes the spirit of ambition, grit, tenacity, and the quintessential American resilience symbolized in the world of small businesses and entrepreneurship. The show provides an insightful journey into the efforts of aspiring entrepreneurs, aiming to establish their startup businesses, to provide solutions, to create opportunities, or to rejuvenate the communities they serve.
Hustle stands out due to its authentic appeal, resonating a strong connection with everyday struggles, trials, and tribulations associated with being an entrepreneur. The vibrancy of New York City, where the series is predominantly set, serves as a bustling backdrop that reflects the dynamism, diversity, and the cut-throat competitiveness inherent in any entrepreneurial ventures.
The series, produced by the multitalented actor, entrepreneur, and media personality John Henry, does not just skim through the superficialities of businesses but delves deep into the complexities and challenges that entrepreneurs face. Henry himself is a successful entrepreneur, known for his ventures in industries as diverse as real estate to media. He has a keen eye and understanding of the traits and processes required for success in the business arena. His infectious enthusiasm, in-depth knowledge, and empathy towards the struggling entrepreneurs makes him an engaging host and guide throughout the show.
Each episode focuses on a different business, presenting a broad variety of entrepreneurial efforts. These span from traditional brick-and-mortar establishments to cutting-edge tech start-ups, thus appealing to a wide spectrum of viewers. More than just sharing business ideas, the show offers critical insights into the process of raising funds, navigating legal complications, branding, promotions and, most importantly, surviving the onslaught of competition.
Hustle sets itself apart from other similar shows in that it presents an unfiltered portrayal of entrepreneurship, one that isn
Hustle is a series that ran for 8 seasons (102 episodes) between February 10, 2019 and on Viceland (US)